100's Of Ways To Get Inside The Head Of A Network Marketer!!

Damn, I give far too much information away for free on this blog! Am I crazy or just passionate about helping people? I'll let you decide.

I was doing some research for a product I launced a while ago and came up with the following Psychology of Network Marketers and my target market. I'm sure I've missed a few things but I reallygot into my prospects head to try to feel and think like they would.

This research took me several days to complete so make sure you use it, think about it and put it into action.

The only way you can help other network marketers and people who want to make an income from home is to understand how they think and act.

You'll find that some of the following is written in the first, second and third person. It's just the way I wrote it at the time of brain storming.

Autobiography Of My Prospect

30 year old man with a wife and 2 kids. I live in a 3 bedroom Semi, I either own the house or I am currently renting. I really want to get on property ladder but at present I cant afford a mortgage.

I've recently joined a network marketing or mlm company, I've been going to all the house and hotel meetings and I've been working very hard in addition to my full time job.

I made a list of everyone I know, including my family, friends, colleagues, old acquaintances and have contacted as many of them I feel comfortable contacting. I don’t want to contact the other people on my list about my business opportunity just in case they laugh at me, reject me or turn me down.

I've sponsored a few friends into the business but they're also struggling to sponsor other people. I’m not sure how much longer they'll continue to stay in the business if they aren't making any money. Each month we are spending more money than we're making as we have to buy the products each month and pay the membership fees etc.

The couple of friends I managed to sponsor, don’t seem as dedicated and committed as I am, and I'm finding it difficult to motivate them.

I've got a full time 9-5 job which I'd love to be able to quit so I can spend more time with my family and kids. Initially, I'd just like to earn a bit more cash from the network marketing business so I could afford to take my family on holidays, buy them new toys, more money for petrol and the general house hold bills.
My expenses are increasing each month, the economy is in a pretty bad state, the cost of petrol, food, bills and property is skyrocketing and all I want to do is to earn more money to enjoy life a bit more!

I've been reading books and training material which the company has told me to read and I've been listening to the CD’s they've given me.

I put some adverts in various shop windows and and newspapers and I've had a few people respond so far, although no one has joined my business.

I find I'm running out of time each day and week and I’m not able to achieve as much as I'd like to.

It’s a balancing act trying to spend time with my family, work my day job, look after the kids and then try to build my network marketing business.

Before I can build my network marketing business, I need to learn about the company, understand the structure and how it works, understand the concepts and learn how to sponsor new people and what to say to them.

They've told me that all I need to do is to sponsor 3 people and then teach them to do the same. It can’t be that hard can it?

So the problem I have is finding those 3 people who I can then teach to sponsor 3 people each. I don’t really understand what I’m doing either so I don’t know how to teach other people.

The company I'm with is brilliant and I can’t see why my family and friends can’t see that. They keep saying to me it’s a scam, I’m not going to make any money with it, it’s a pyramid scheme and only the people at the top are the ones who make all the money! I know that’s not true. The company has been around for a long time and network marketing is a legitimate form of business. Yes, the people at the top do make a lot of money, but that’s because they have done all the hard work and built their business.

The only way they make money is by helping other people make money and duplicating their efforts.

I want to prove my friends and family wrong, they may think I’m crazy but I am going to prove them wrong. I will succeed in the end! I just have to find a way to succeed!

Recently I have been seeing people doing really well on the Internet, they say they are getting loads of leads by marketing their business online. I know how to use the Internet a little bit, but I don’t really know where to start.

It’s difficult knowing who to trust. There are lots of sales letters trying to promote other things. Which one do I go for?

Recently I've been going on forums, learning about the Internet and some of the ideas are excellent. I can see how it works but it seems pretty complicated.

I need to duplicate my efforts and then train my downline to do the same, but before I do that I need to build a team of 3 people, learn about duplication and teach my team to do the same.

Finding new people is hard, I've pretty much exhausted my prospect list, my friends and family are staying away from me at the moment and they think I’m crazy. Every time I used to see them I'd mention what a great business I was involved with and that they should come along to the meetings.

Getting people to the house meetings is pretty hard and finding the people to invite along to the meetings is even harder!

Sometimes I have to travel to the meetings and I don’t get back until 12am. I'm away from my family in the evenings as I’m trying to build up my business and then I have to go to work in the morning!

The worse of it is that I'm trying to spend more time with my family, stay at home more, earn more money to pay the bills and lead a better lifestyle but at the moment I see my family less and less than before. I’m out more often at these meetings and I'm spending more money in the process.

I've recently had to get a new credit card to help me pay for the products I need to buy each month and to pay for the travelling to the meetings and the training materials!

I’m not sure how much longer I'm going to be able to keep this up, but I really want it to work and I really want to prove everyone wrong. I have my reputation staked on this.

If I could earn more money, spend time with my family more, relax more rather than working harder then I would be happy.

In the future me and my family could go on great holidays abroad, we could get a bigger house and a nicer car. Everyone would envy me and I'd feel great! That will prove those doubters wrong!

The'll see me driving round in a great car and feel silly that they doubted me all along! I'll be going on holiday to exotic locations whilst they are still in their 9-5 jobs, driving around in their old car and going on holiday in the same places as before!

Question 1 – Why did I Create This Ebook/Package/Program?

I created my package to help network marketers who use traditional network marketing to learn more about how easy it is to use the Internet to build their business. The Internet is another way to prospect, to build your leads, to connect with people you wouldn’t usually connect with. Once people know the tools of the Internet, they can transfer those skills and use them in other areas in their life.

The hardest part is understanding the concepts behind using the Internet. Learning some of the tools is difficult.

I've put this package together to create awareness for people. I am here to support and help everyone who comes into my sphere of influence. I've created a forum, trainings and videos. I will respond to everyone who emails me and I will offer the most value that I can.

If I don’t have an answer for something that you need, I'll go out and find it. I am a human being at the other end of a computer who works pretty hard to help others achieve success. If you are successful, then I am successful and if you make money, then I make money. It’s a win win situation.

I created this e-book as an introduction to using the tools of the Internet to build your network marketing business. The ebook is packed full of information which runs to over 80 pages long.

Inside the book is a blueprint and action steps for you to take to start to learn about the various tools. The book is packed full of resources and learning materials.

I'm delivering a lot more content in this package that I need to and I am only charging a very small amount for it.

I want to get to know the person who buys the package. I want to help them, and build up a relationship with them. I have also created a forum to help answer peoples questions and let other people see the answers.

I don’t have a hidden agenda and I am not interested in selling people my network marketing opportunity. My main aim is to help my customers, build up my blog, build up my attraction marketing business and train and support the network marketers. What I find when I do this is that people ask me if they can join me and my opportunity because I've helped them so much.

If I don’t give people this information as cheap as possible, they will either buy some rubbish program or fall into the hands of people who don’t have their best interest at heart! And if I don’t make this information easily accessible to everyone, they won’t be able to afford it and may miss out on this great opportunity.

Question 2 – What Are The Main Benefits My Prospect Will Receive From This Program?

1. It’s going to give you more ideas to generate leads.
2. Help you increase your awareness of using the Internet.
3. Provide you with a lot of resources to start building your network marketing business online.
4. Teach you about using video.
5. Teach you about attraction marketing and how to help you attract prospects rather than you having to go out any find them.
6. Open up a new dimension and new possibilities.
7. Stop you having to go to your house meetings.
8. Enable you to stay at home more and do your work on the internet rather than you having to go to the house meetings and trainings.
9. Give you the tools you need to generate leads online.
10. Teach you about using social networks to build your business.
11. Show you how to use forums to generate leads.
12. Show you how to use Instant Messengers to build relationships with people.
13. Give you ideas to start your own blog and show you a great resource to teach you how to start blogging to attract prospects to you.
14. Teach you about pay per click advertising.
15. Teach you about classified advertising, and where to place classified adverts to build your business.
16. Show you the power of using autoresponders to leverage your efforts, create online trainings and send emails out to people automatically.
17. Teach you to set up automatic systems so you don’t have to spend time on those things and you can move on to more important things once they are set up.
18. Gives you a huge list of secret resources for each section that you can use to dominate your competition.
19. Teaches you how to build a list of prospects and then use autoresponders to build relationships with those people automatically.
20. Full support forum with instant access to Gavin’s brain.
21. Extra email trainings sent out several times per week to help you understand the tools of the Internet.
22. A telephone consultation with Gavin Mountford to help you formulate an action plan with your budget, aspirations and resources.
23. How to create viral videos to spread around the internet with your website link on them.
24. How to build your online presence so you dominate your market.
25. How to become an expert in your business so you have people coming to you for help.
26. Get my 7 day action steps in 7 videos delivered to your email inbox.
27. Be able to spend more time with family as they are working from home.
28. Will have the material you need to teach your downline and can be duplicable.
29. Learn skills that are transferrable to different markets.
30. Have a flow of new prospects and leads coming to you every day automatically.

Question 3 – What Are My Prospects 3 Biggest Buttons?

If my prospect doesn’t get this area of their life sorted out, what are the most painful consequences? Bring out the big guns.

1. Build Downline
2. Financial Freedom
3. More Holidays
4. Make enough money to quit their day job
5. Fear of Rejection when approaching new prospects
6. Wants to spend more time with family rather than working harder
7. Fed up of Harassing people to join business

I took this part from AnnSieg's Renegade Network Marketers website for my research.

1. #1: Do you despise bugging your family, your friends and people who are just praying that you won't bring up your "business" opportunity?
2. Are you tired of hounding prospects who you know couldn't care less about your business?
3. Are you sick of being told to "Just do more of it!" when it's obvious that what you're supposed to be doing more of never worked in the first place!?
4. Have you been hard at it for months (even years) without seeing any real, significant results? (Some in our industry would call this "delayed gratification," but I've got a different word for it and it's a lot shorter… )

Disgusted by the "fake it 'till you make it" Thursday night hotel meetings where everyone puts on a happy face even though no one's going anywhere.

Fed up with my upline telling me to just "talk to more people" or "call more leads" when I knew that wasn't the real problem.

Frustrated that no matter how hard I tried to lead by example my people just wouldn't duplicate me. And…
Had spent myself into a hole buying opportunity leads that might as well have been numbers straight out of the phone book and then shelling out for expensive corporate "training" that did nothing but "pump me up" and talk about how great the company was.

Question 4 – What Are My Prospects Fears?

1. People are sceptical of me and my network marketing business.
2. I don’t want my friends and family to laugh at me.
3. I'm scared of rejection.
4. I'm Scared of getting scammed, ripped off and burned.
5. I'm Scared of not being able to provide for my family.
6. I'm Scared of the economy getting worse and not being able to pay the bills.
7. I'm Scared of losing money.
8. I'm Scared of getting older and having to rely upon my small pension to support my family.
9. I'm Shy.
10. I might not be able to answer someone’s question correctly.
11. I'm Scared of getting left behind.
12. I'm Scared of using technology.
13. Not having enough money to eat.
14. Scared of missing my kids growing up whilst they are out at all the house meetings each night.
15. Scared of losing everything.
16. Scared of faliure and looking silly in front of my friends and family.

Question 5 – What Are My Prospects Biggest Frustrations

1. My Family get annoyed at me for going to all the meetings.
2. I don’t have enough money to pay the bills but I need to keep going with this network marketing business as I know I can make it work.
3. I can’t seem to make this work!
4. I can’t find out how to sponsor other people.
5. People keep leaving my downline.
6. My downline won’t work as hard as I do.
7. My sponsor keeps telling me it’s a numbers game and to keep going.
8. I can’t seem to find a system that works.
9. I really want to work from home rather than going to my day job which I hate!
10. I want to stop going to the home and hotel meetings twice a week. I’m missing my family growing up and this is the only time I usually get to see them!
11. I keep putting out adverts, doing mail drops etc but no one is joining my business.
12. People keep saying to me that it’s a scam and a pyramid scheme but I know that it’s not!
13. The stuff my upline keeps telling me doesn’t seem to be working.
14. I can see other people around me having success, but I am not, why???
15. I really want my partner to join my business as I know together we could do better, but they won’t!
16. I’m fed up of buying leads from the company and paying for leads that nothing happens with. They are not interested!
17. I have tried to use the Internet to build my business but I don’t really know where to start.
18. I need to find some who is having success on the Internet and copy what they are doing!
19. I need a step by step program to help me learn how to use the Internet to build my business.
20. I don’t have enough time to do everything! Something has got to give, somewhere along the line!

Question number 6 – What Will My Prospect Gain By Buying My Product? What Results Will They Have, And What Will They Learn?

1. You'll have a greater understanding of using the Internet to build you network marketing business.
2. How to generate leads automatically.
3. How to Build an automated system.
4. How to Build credibility online.
5. How to Learn about building relationships with you prospects and downline members.
6. Learn a training program that you can teach to your downline.
7. Learn How to use videos and podcasts to build you business.
8. You'll have More time because you'll be able to work from home rather than going out to meetings.
9. You'll be able to follow someone else who is having success (A mentor).
10. You can copy the strategies that I use to build my business.
11. You'll get a higher awareness of the various lead generation strategies.
12. Ideas to promote your business online.

Question number 7 – What Is My proof, Why Should You Listen To Me?

My proof is here: http://www.CreateWithGavin.com

I have been working online for the last 4-5 years and make a lot of money each year through my Internet businesses, include my network marketing businesses. I've been involved with Network Marketing for the last 9 years, both offline and online and have successful business’s there also.

I've been through the old network marketing style, going to the house meetings, the monthly seminars, the coffee shop presentations etc and I had a little success with doing that, but eventually I decided to combine my knowledge of the Internet with my knowledge of the Network Marketing industry.

I figured out that I needed to keep up with technology and if other people were doing it, then why couldn’t I? All I needed to do was to learn the tools of the Internet, the same ones I was already using for my other business and put them all together.

It hasn’t always been easy though. Initially, I had to learn about using the Internet and learn how to do each of the steps. The best thing was, once I had learned about them I could move on to do something else. The skills I learned were transferrable and I could use my Internet Marketing skills in my other businesses also.

1. I also have a good ability to teach and to convey my message to others.
2. I have grown up with the tools of the Internet so I know how to use them powerfully.
3. I am a great teacher and I love to teach. I have a passion for teaching.
4. I generate over 20 leads per day which I then weed out the time wasters and focus on the business builders.
5. I am an Internet network marketer with a good ability to teach. I have a lot of patience and I can relate to most network marketers stuck in the old way of doing things.
6. I understand the frustrations you are going through. I know you want to make it work and you want answers. You need a step by step approach to learn how to use the Internet.
7. I figured this out for myself. I decided to take my existing knowledge of the Internet and build my network marketing business. It was trial and error. I learned from a few other people along the way. I tried things that didn’t work, I tried things that did. I set up automatic systems in my network marketing business so I could focus on other things in my business.
8. I learned how to use autoresponders to automatically send out pre-written training emails which would go out to my downline and train my downline whilst I worked on another area of my business.
9. I keep up to date with the latest technology. I learned about Web 2.0 technology and using Social networks, myspace, facebook and video to generate leads automatically.
10. I am able to generate enough front end income through my leads and business to put back in to my advertising budget.
11. When I first started on the Internet, I didn’t know how to build a website, I'd never heard of a blog. All I was using the Internet for was my emails. Well many years later, technology has advanced so much that it’s so much easier to build a website or a blog. Most of the hard work has been done for you and some programs are just point and click. It’s so easy these days that even a dummy could do it!
12. I’m a down to earth guy who has other people’s best interests at heart. I’m approachable, helpful, reliable, knowledgeable and I've been there and done it all before. Why try to recreate the loop when you can learn from someone who's already done it before?

Question number 8 – Who Is This Program For And Who Is It Not For? – Who Absolutely Must Have It Who Doesn't Need It At All?

Who does need it:

1. If you want to achieve financial freedom for yourself.
2. If you want to spend more time with your family.
3. If you want to make a success of your mlm business.
4. If you want an endless supply of leads.
5. If you are struggling to build up your business.
6. If you are looking for another way to build you network marketing business.
7. If you are fed up of hassling your family and friends.
8. If you want to earn money online.
9. If you want to use the Internet to grow your business.

Who doesn’t need it:

1. If you are already having success.
2. If you already have 20 + leads coming into their business each day.
3. If you have a huge network marketing business, whilst you are reading this right now, your phone is ringing off the hook, your email inbox is overflowing with leads all wanting to join your business and you have enough money to go out any buy your own leads.
4. If you are already using the Internet to grow you business with huge success

Question number 9 – What Tasty information can I give away?

The 5 things you need to know about when posting on forums:

1. Never advertise you business in your posts, it will make you look like you are only after one thing! You will get your opportunity to tell people about it… so don’t worry!
2. Wait for a few weeks before you add your signature to your profile. This way, you will have already established a relationship with the other members and your credibility will be higher than if you put your signature on straight away.
3. Aim to build up long term relationships with the other forum members by offering as much value as you possibly can! The more you can help others, the more they will be willing to help you in the future.
4. Post at least twice per day on network marketing related forums and try to stick to two forums initially. Build your credibility and relationships on those forums before you move onto the next forum.
5. Wait for the other person to ask you the question about what network marketing business you're involved with. You have to remember that everyone on mlm forums is only after one thing… which is to get signups for their business. This is a big mistake. Go onto the forums to build relationships, add value, make friends and learn. Once you're able to do this and not seem like a desperate fool trying to promote your network marketing business…  you'll do very well!

3 Tips You Can Use RIGHT NOW To Help Build Your MLM Business.

1. Set up a blog and start posting on it. Write your thoughts, ideas, tips and tricks down! In fact, just write something! Your prospects, leads and downline want to know more about you… they want to see inside YOUR world and what YOU get up to. They want to know that you are a real person who is just like them! Building up that relationships is the most important thing you can do!
2. Join a Network Marketing related forum right now! Create a profile, put up a photo of yourself and introduce yourself to the other members. Go through some of the posts and see if you can help anyone else with a problem they are having.
3. If you’re not already on Facebook, set yourself up a profile and make friends with all your old friends. Think about School, College, University, Sports Teams, Social Clubs etc. Then go through their friend list and look for other people you recognise. Important!!! Stop!!! Don’t promote your business to them… they'll run a mile just like your friends and family. Once you've build up a relationship with them again, and they ask you what you are up to these days, you can mention it, but don’t give them the hard sell. Facebook is a social thing and people are there to interact, not buy things!

Question Number 10 – Why Won’t People Buy, What Are Their Objections?

1. Price.
2. They think the program will work but it won’t work for them.
3. They don’t have enough time to learn something else.
4. They don’t trust me and think it’s a scam.
5. They are afraid I’m going to steal their credit card number.
6. They may not have ever bought online and they don’t know what an e-book is.
7. They think it’s too expensive.
8. Never used Paypal before.
9. Have bought similar products before and have been burned.
10. No money back guarantee.
11. They think they don’t need the product and they can continue the way they always have, and getting the same results.
12. Their upline tells them not to start using the Internet. (Mainly because they don’t understand it themselves) But when they see the success you are having, they will soon change their mind!
13. Don’t think the product is right for them.

Question 11 – What Is The Dream?

To have an endless supply of desperate leads who come flocking to you because you are the expert. They are begging you to join your network marketing business, and they want you to help them do the same. You are having to turn people away because they do not fit your criteria of a good prospect. Obviously you can only work with serious people and you have to draw the line at the non serious ones.

Your bank balance is so big that you don’t have to worry if you never sponsored another person again. The money will just keep on rolling in, day after day, week after week, month after money and year after year without you having to do anything again!

You can go travel the world, see all the sights you always wanted to see, take your family along with you, spend all day and night with your family and friends drinking cocktails in Hawaii!

Go a month long cruise ship, and answer your emails from your wireless blackberry or sit on the beach checking your emails every day whilst sitting with your feet in the swimming pool.

You could buy that dream house you always wanted, or have that holiday retreat you always dreamed of.
You don’t have to worry about the bills anymore, you can relax, sit back and know that the bills will continue to pay themselves.

Your downline is so big now that it’s growing by 30-50 people every week, which is adding an extra $2000-$5000 to your business each month!

This is it, this is where you have always wanted to be!

You now have enough money to take care of yourself, to help out local charities, and help other people who are less fortunate than you. You have done the hard work, and now it’s time to reap the rewards!

Instead of worrying about where you are going to find the money to pay the next bill or wondering how you will get through Christmas, you are faced with the problem on knowing what you are going to invest your next hundred thousand into, what car you are going to buy next, or where about’s in the world you are going to go next because you've already been to most places!

You learn about marketing your network marketing business online and set up your lead generation systems etc and start to generate 10-20 leads every day into your business.

Your business is growing automatically and you can spend more time with your family. Your income just increased by $10,000 per month!

Question 12 – What Is The Nightmare?

1. You continue to do what you have always been doing in your network marketing business, you don’t make any money, you don’t sponsor many leads and you end up failing.
2. Your family and friends laugh at you and keep saying ‘told you so’ I told you, you would fail! Told you it was a scam.
3. You lose your dream and give it up. You continue at your day job for the next 20 years having the same problems as you always had.
4. You continue having problems learning how to sponsor people into your business, you don’t know how to teach them and duplicate your efforts.
5. Your bills continue to mount up, you never are able to afford your dream home or go on that dream holiday.
6. You miss your kids growing up because you are working too hard to try to keep ends meet!
7. When you retire, all you have is your pension to live from.
8. You have to get a second job just to make ends meet which takes you away from your family again!
9. When your family gets ill, you don’t have enough money for them to go into a good hospital. You don’t have very good healthcare and you get frustrated because you can’t get them the best healthcare they need!

Question 13 – Describe The Outcome They Want And The Emotion They Are Feeling

You want a bigger downline, want to sponsor more people and ultimately want to lead a better life with more money and time. Network Marketing is a vehicle to get the prospect to where they want to be.

You are feeling overwhelmed with all the tools of the Internet. You know what to do but can’t figure a way of doing it. You think you are stupid because you can’t get it to work. The harder you try, the more you scare people off.

You are scared, frustrated, feel rejected, emotionally drained through trying to achieve success.

Closing Thoughts

If you can provide solutions to peoples problems which I've listed above, you will find more success than you ever imagined!

Take your time to digest this information. This is the key to success in Network Marketing. Bookmark this page, send it to your downline, write a blog post about it and help other people with their business!

I look forward to hearing your thoughts. Please add a comment to let me know what you think!

Good Luck